Avilafan: The Secret to Enhancing Your Shopping Center's Touchpoints

Avilafan Touchpoint

The Crucial Role of Touchpoints in Shopping Centers Shopping centers are dynamic hubs of commercial activity, but the main challenge for managers is fully understanding customer needs. The lack of detailed user information limits the ability to create personalized experiences, thus reducing the potential for loyalty. The lack of data […]

Welfare and Fitness: Akuerò Club's Winning Strategy

Welfare and Fitness

Wellness as a Key to Success for Sports Centers and Gyms If running a sports center or gym is your passion, you surely understand how crucial it is to attract and retain a loyal clientele. The fitness industry is competitive, and differentiation is essential for long-term success. In this context, […]

Shop & Shock, I Gigli Silver Solal 2022

shop & shock i ligli akuerò

GIGLI wins the Silver Solal 2022 Award in the EMERGING TECHNOLOGY category with their SHOP & SHOCK project, an e-commerce platform that allows customers to discover and purchase offers from the mall's stores conveniently from their smartphones. Each offer has a countdown within which customers can obtain the Shop & […]

Gigli Shop & Shock reaches the European finals at the Solal Awards

shop shock gigli akuero

After winning national recognition at the CNCC Marketing Awards 2022 in the Emerging Technology category, Gigli Shop & Shock is now attempting to conquer Europe! The project, to which Akuerò contributed as the company appointed by Eurocommercial Properties and Savills to collect weekly offers, is a finalist at the SOLAL Awards, a prestigious European award! Gigli Shop […]

Email Marketing: Discover Its True Value

Akuerò Loyalty Marketing Blog

Email marketing is the process of targeting audiences and customers via email. It helps increase conversions and revenue by providing customers with valuable information to achieve their goals. Let's look at when you should use email marketing and some of the benefits and statistics that support why this channel is so valuable. […]

Rimini Wellness 2022 SportPass project

Akuerò Loyalty Marketing Blog

Akuerò attended Rimini Wellness 2022, the international trade fair dedicated to fitness, wellness, business, sports, and healthy eating, which focused on Moving ForRWard. On June 2nd, Dr. Roberto Giusti, co-founder of Akuerò and head of the Akuerò Club and the SportPass project, opened the #ANIFTalks with Mattia Russo, manager of Decathlon, with […]

Shop & Shock the Lilies of Florence

Akuerò Loyalty Marketing Blog

Akuerò contributes to the "Shop & Shock" project as the company appointed by Eurocommercial Properties and Savills to compile weekly offers. Shop & Shock was the first and only initiative to combine Flash Deals, Couponing, eCommerce, and Click & Collect in an online environment: every week, customers find a special offer on the Shop & Shock website […]

Mapic Italy 2022

Akuerò Loyalty Marketing Blog

Looking at the tagline for the latest edition of Mapic 2022, "Live, play, shop," it's clear that shopping center marketing is evolving toward the "experience"! Digitalization, even before the pandemic, is raising new demands for change in both real estate management and management companies. The smoking gun question is […]